In Case You Missed It (ICYMI):
This week-in-review serves as a place to see trending and interesting news in Marketing Technology, Machine Learning, and User Experience. We hope you enjoy reading these as much as we did. ICYMI (In Case You Missed It), check out these awesome articles that got our attention. Burning Man has an AI showcase, Facebook releases their “M” feature, read how personalization has affected the clothing industry and much more!
Plenty of news stories indicate that 2015 will finally be the year that marketers realize the value of personalization but is that the case?…read more
According to the Personalization Consumer Survey, more than half of consumers surveyed say they spend more money with retailers that make an effort to personalize…read more
Unsure of how to approach the concept of marketing personalization? Here are three elementary steps any business owner can take….read more
A bunch of you hear how obsessed some marketers are over Marketing Automation but just because its trendy doesn't mean it's for everyone…read more
Facebook is bringing digital assistant capabilities to its Facebook Messenger…read more
During an industry panel, experts in the field seemed dismissive of concerns…read more
And to end on a lighter note….