In Case You Missed It (ICYMI):
Welcome back from the Labor Day weekend and thanks for tuning in to another ICYMI. This week-in-review serves as a place to see trending and interesting news in Marketing Technology, Machine Learning, and User Experience. We hope you enjoy reading these as much as we did. ICYMI (In Case You Missed It), check out these awesome articles that got our attention. Toyota invests in AI, a chat with the COO of StitchFix, IBM looks to solve China’s pollution problem with machine learning!
Effectively executed, personalization is an integral part of the journey to guest loyalty and advocacy. Over the years the travel and hospitality (T&H) industry has known how important personalization is to guests, but hasn't always been consistent in delivering….read more
Artificial intelligence models are already working hard to tackle the concept of unique article submissions, but it's far from perfect….read more
Increase the effectiveness of your marketing by creating customer tailored omnichannel campaigns. This can be accomplished through the use of an integrated marketing database solution with built-in marketing automation….read more
IBM researchers are developing a system that can predict how bad pollution will be across the city of Beijing 72 hours in advance….read more
Do androids dream of electric sheep? Maybe now we can ask…read more
Toyota is investing $50MM to reinvent “smart cars”…read more
And to end on a lighter note….